Direct Response Buyers Masterfile
Direct Mail Response buyers of a variety of products purchased through catalogs, direct mail solo offers, space advertising and direct response TV. File updated monthly and overlaid with demographic, lifestyle and ailment data. Available at postal, email and phone.

SEGMENTS
1,408,109 Total Universe / Universe Rate $95.00/M
428,313 1 Mos MOB'S - March '15 $100.00/M
346,605 1 Mos MOB's w/Phone Numbers $225.00/M
118,000 1 Mos MOB's w/Email Address $135.00/M
98,783 1 Mos Change of Address MOB's $95.00/M
1,408,109 3 Mos Buyers $95.00/M
713,407 3 Mos Buyers age 65+ + $10.00/M
175,577 1 Mos Male Buyers + $8.00/M
205,196 1 Mos Female Buyers + $8.00/M
logo
ID NUMBERS  
Manager ID 309721
NextMark ID 309721
mIn ID 139405
SRDS ID 900902-000
MEDIA TYPE
Consumer Phone Postal Email
SOURCE
TV generated, Space sold, Catalog, Direct response
GEOGRAPHY
USA
OPT-IN
Opt-in
MAINTENANCE
Market Entry 07/15/2010
New to Manager 07/07/2011
Counts Through 03/31/2015
DATA CARD MAINTENANCE
New To System 07/12/2011
"New to System" Announcement 07/14/2011
Last Update 04/20/2015
Next Update 05/15/2015
Update Frequency MONTHLY
DESCRIPTION

Direct Mail Response Buyers of a variety of products purchased thru catalogs, direct mail sold offers, space advertising and direct response TV. File updated monthly and overlaid with demographic, lifestyle and ailment data. Available at postal, email and phone.

 

This date base provides marketers with up to date transactional data that's proven responsive. Select options are too numerous to list, please inquire for your clients special select needs.

 

SPECIAL SELECTS: Demographic & Lifestyle: $10/M

Adult Age, Income, Presence of Children , Child by Age Range, Child Gender, Childrens Products, Apparel, General Merchandise, Gardening, Magazines, Books, Travel Products and more. Interest in Cooking, Gardening, Reading, Bible/Devotional. Identified Donors, Ailments: Arthritis, Diabeties, Cholestrol.

 

PHONE NUMBERS: $225/M

SAN# and Expiration Date required. Script approval required.

 

CHANGE OF ADDRESS: Mail Order Buyers that have submitted change of address information within requested recency to their FINANCIAL INSTITUTION.

 

EMAIL ORDERS: Minimum order quantity: 25,000

CREATIVE: Full copy and creative is due 3-5 business days to testing, once test is approved, launch date will be determined. Creative services available for creation of HTML & Text email at $275/F fee. Creative must contain:

Client name/address, Opt Out of future emails & an unsubscribe response.

Deployment: $25/F transmission fee

TRACKING REPORT: Includes Delivered, Opens, Click Rates at no additional charge.

ALL ORDERS: Includes 2 tests ($100 for each additional test/change) Cancellation: Once tests deployed, full charges apply.

PREPAYMENT REQUIRED ON ALL EMAIL ORDERS.

 

ADDITONAL COUNTS:

 

3 Mos buyers with Presence of Children ages 3-5 = 88,122

3 mos buyers with Presence of Children ages 6-10 = 107,322

3 mos buyers with Presence of Children ages 11-15 = 165,703

PROFILE
Presence of Child   (10.00/M)
3 Mos buyers with Presence of Children ages 3-5 79,085
3 mos buyers with Presence of Children ages 6-10 128,384
3 mos buyers with Presence of Children ages 11-15 155,809

Interest   
Cooking
Gardening
Reading
Bible/Devotional

Ailments   
Arthritis
Diabeties
Cholestrol
SELECTS
Age $10.00/M
Change of Address $10.00/M
Child Age Range $10.00/M
Date of Birth $15.00/M
Demographic $10.00/M
Gender/Sex $8.00/M
Gender/Sex of Child $10.00/M
Geo/Geographical $8.00/M
Home Owner $6.00/M
Income Select $10.00/M
Lifestyle $10.00/M
Presence of Child $10.00/M
PHONE NUMBERS $225.00/M
Childrens Products
Apparel
General Merchandise
Gardening
Magazines
Books
Travel Products
Adult Age
Interest
Ailments
MANAGER
FYMCorporation
UNIT OF SALE
Average $30.00
GENDER
Male 45%
Female 55%
AVERAGE INCOME
Value $45,000.00
MINIMUM ORDER
Minimum Quantity 10,000
Minimum Price $0.00
COMMISSIONS
Broker 20%
Agency 15%
NET NAME ARRANGEMENTS
Net Name is allowed
Floor 85%
Minimum Quantity 50,000
Run Charges $15.00/M
EXCHANGES
Exchange is not allowed
REUSE
Please inquire
CANCELLATION
Charges $100.00/F
KEY CODING
Key Coding is available
Charges $3.00/M
ADDRESSING
EMAIL $75.00/F
KEYING $3.00/M
transmission fee $25.00/F
SPECIAL INSTRUCTIONS
Orders cancelled after mail date and/or merge will be at full rental rate. Orders received & processed will incur a $100/F cancel fee, $15/M run charges & shipping/material fees. SAN# and Expiration Date required. Script approval required. CHANGE OF ADDRESS: Mail Order Buyers that have submitted change of address information within requested recency to their FINANCIAL INSTITUTION. EMAIL ORDERS: Minimum order quantity: 25,000 CREATIVE: Full copy and creative is due 3-5 business days to testing, once test is approved, launch date will be determined. Creative services available for creation of HTML & Text email at $275/F fee. Creative must contain: Client name/address, Opt Out of future emails & an unsubscribe response. TRACKING REPORT: Includes Delivered, Opens, Click Rates at no additional charge. ALL ORDERS: Includes 2 tests ($100 for each additional test/change) Cancellation: Once tests deployed, full charges apply. PREPAYMENT REQUIRED ON ALL EMAIL ORDERS. Available at postal, email and phone.
CONTACTS
Contact Name Role Email Phone Fax
Duncan Crookston
FYMCorporation
2934 1/2 Beverly Glen Circle Suite #19
Los Angeles, 90077
Director of Operations duncanc@fymc.com (310) 601-3119 (310) 275-9978
Steve Manning
FYMCorporation
2934 1/2 Beverly Glen Circle Suite #19
Los Angeles, 90077
CEO sjmanning@fymc.com (310) 601-3119 (310) 275-9978
Rose Joseph
FYMCorporation
2934 1/2 Beverly Glen Circle Suite #19
Los Angeles, 90077
VP List Management rjoseph@fymc.com (310) 601-3119 (310) 275-9978
Mimi Silcock
FYMCorporation
2934 1/2 Beverly Glen Circle, Suite #19
Los Angeles, CA 90077
mimi@fymc.com (310) 601-3119
= Primary contact


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