Financial Freedom Seekers (Debt Relief, Consolidation & Repair)
Audience Profile
These consumers are seeking information and resources to help them reduce their debts and lead a debt-free life. They have applied online to a variety of resources for lower mortgage payments, consolidate credit cards loans and lower finance charges. They make a concerted effort to lower their monthly obligations. Their goal is to become debt-free within three years or less. Some are seeking to repair their credit due to hard financial times, loss of a job, death of a spouse or just having trouble keeping up with the high cost of living.
They are perfect prospects for Sub-Prime Credit Offers, Credit Cards, Opportunity Offers, Self Improvement, Continuing Education and more. These consumers are highly responsive to direct mail, email and telephone solicitations.
Demographics 60% Male / 40% Female
Email Deployment List owner can back postal mail with "pre" and "post" notifications, like offers or reinforce direct mail offers with matching email deployments as well as expand online reach with up to 10,000,000 additional email names with like affinities. All programs and rates are tailored to meet mailer's marketing budgets.
Selections All names can be selected by any one of 520 DEMOGRAPHIC DATA POINTS including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailers’ marketing budgets.
Marketing Insight
These consumers are excellent prospects for secured credit offers, credit-based merchandise offers, insurance, credit repairs and debt consolidation programs, income/career/self-improvement opportunities and more.
Cancellation Policy: Orders cancelled prior to the mail date will incur the following charges: $10/M Running Charges on quantity shipped; 100% of all selection charges; media and shipping fees and a $75 flat cancellation charge. Orders cancelled after the mail date will be charged in full. |